RCI UK

Overview

Client : RCI UK

The client wanted to develop a strong brand which was recognisable. The aim was to design a campaign that would engage people and encourage them to attend services in the week and weekend.
The client wanted the ability to reach its potential audience using different methods. The brief called for a strong, engaging brand that had a fresh, modern, comfortable and unique feel over all media.

The end result was a strong and effective brand image, fully engaging website with good targeted SEO, and posters and flyers that reflected the brand. In addition, I also provided brand guidelines for the client to follow on future projects. This project involved quite a tight deadline, which was accomplished.